News

The best way to make sure you don’t lose that next world record fish is to make sure you’re using the right knot. You need to learn a fishing knot that can retain 100% of...

Kaya Mystic is a 6-year-old who loves to fish more than anything The HOOK 360° team recognized 6-year-old Kaya Mystic at their beach clean up and was inspired by her love of fishing. Kaya, who...

PLASTIC STRAWS VS STEEL STRAWS The straw debate is quite the hot topic right now and there is a growing concern about it, using reusable straws the perfect first step to reducing the amount of plastic...

We were honored to host a beach clean up in Delray Beach, FL alongside the Sandoway Discovery Center and marine biologist, Evan Orellana. 75 locals joined us on a beautiful cool beach morning to collect...

Hooked on Conservation with Evan, powered by HOOK 360°. The Portuguese man o' war is not a true jellyfish but a siphonophore, which is not actually a single multicellular organism.

The drop-shot rig is a finesse technique that has been made popular by the bass fishing community, walleye and panfish anglers as well are now using the drop shot with many successes.

Choosing the right fishing rig to use under various conditions is important as learning how catch fish on them. Most rigs are designed fairly simply and are used for specific types of fishing. We have...